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This Diwali is bringing plenty of pleasant surprises for the Indians settled in the US. Diwali, the Festival of Lights is one of the most popular festivals for Indians in India as well as around the globe. It is also a time, when Indians indulge in a lot of shopping and gifts. The credit card companies seem to have observed this pattern and are trying to cash in this Diwali by make some great offerings to the credit card customers. Hallmark introduced customized Diwali greeting cards this season. Now American Express is jumping on the bandwagon now. It has launched its distinct gift card that is exclusively targeting the festival in order to attract millions of Indian origin credit card customers in the country.
This gift card has been introduced by American Express for friends, family members, business colleagues and associates in October, just ahead of the festival season that starts in the first week of November in India. The American Express Diwali Gift card has been designed specifically for the festival season. It can be used as a great substitute of the cash gift that is usually given in this season, along with a traditional sweet box. The gift card would add a special touch to the sweets and can be used for the purpose of gifting friends and family.
There is another feature that really sets the American Express gift cards apart from various other cards. Unlike the other cards, the gift cards of American Express do not charge any fee after the purchase for any reason. Other cards charge fees on activation, monthly servicing, and replacement of the card and to check the balance on the gift card account. The American Express gift card doesn’t really have an expiration date either which is like an icing on the cake. Apart from these another great feature of this gift card is that if it is lost or stolen by any chance, the customer can request American Express for refunding the remaining balance in cash or for a card replacement which wouldn’t be charged unlike normal gift cards. This Diwali, American Express has certainly come up with a nice personal touch from the card industry. There are a large number of Indian origin customers in the country would could use this card extensively during the festival season to gift. Whether you want to give it to children for their shopping or to a friend, this card without the fees is a good idea.
